In recent years, social media has become an essential tool for countless professionals — including dog handlers and breeders — who use these platforms to promote their services, share knowledge, and strengthen their reputation in the field.
But what happens when, suddenly, an account is suspended or removed without notice? The impact goes far beyond the digital sphere — it affects one’s image, client relationships, and even the ability to perform professional activities.

When Social Media Fails, the Law Can Intervene

Recently, a dog handler and breeder had his professional account suspended without clear justification. He followed all the appeal procedures recommended by the platform, yet his account was permanently deactivated.
Without access to followers, contacts, and content, the professional saw his main work tool disappear — and had to turn to the courts to defend his rights.

The case highlighted three key points recognized by the Judiciary:

• There was a violation of the Consumer Defense Code, since the user is a consumer of the digital service provided by the platform.
• The account represented a tool of work and expression, rights protected by the Federal Constitution.
• The unjustified suspension caused moral and material damages to the professional’s activity.

In such situations, the courts may order the reactivation of the account, compensation for damages, and the accountability of the platform for arbitrary conduct.

What the Law Says About Account Suspensions and Removals

The Brazilian Internet Civil Rights Framework (Marco Civil da Internet) guarantees users the right to due process and a clear explanation for any act that restricts their communication or professional activity online.
In other words, no platform can suspend or delete an account without objectively and transparently stating the reasons. When this occurs, the suspension is considered unjustified.

How to Protect Your Digital Presence

• Review the Terms of Use of the platforms you use. Understand the rules and how appeal procedures work.
• Keep backups of important content and contacts outside of social networks.
• Maintain clear communication with your followers. If your account is temporarily suspended, have alternative channels to stay in touch.
• Avoid actions that may be interpreted as policy violations, even if unintentionally.

Why This Matters Especially for Dog Handlers and Breeders

For those who work in dog handling, breeding, or training, social media is a vital workspace. It’s where professionals share litters, promote responsible breeding, educate the public, and stay connected with clients and partners.
Losing an active account is therefore more than a setback — it can undermine years of effort and credibility.

In such cases, it’s essential to understand the legal rights that protect your professional activity and seek specialized legal guidance to identify possible solutions to unjustified account suspensions.

Information and Digital Security Go Hand in Hand

Cases like this reinforce the importance of understanding the legal boundaries and protections that safeguard professional work in the digital environment.
Legal information is a powerful tool for preventing harm and ensuring that professionals — including handlers, breeders, and entrepreneurs — can perform their activities safely and in compliance with the law.

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